About Us

Sveifla is an Icelandic equestrian brand where quality, durability, and horse welfare are at the heart of everything we do. Our goal is to offer well-made products that help both horse and rider at every level.

 

Behind Sveifla is Júlíus Guðni Kuhne Sveinsson from Lýtingsstaðir, who has grown up around horses and horse tourism. With deep roots in Icelandic tradition and hands-on experience working with horses every day, Júlíus saw the need for products that really work well and keep the horses comfortable.

 

At Sveifla, we really care about talking with riders—whether they're professionals training and breaking horses or people who simply love the sport. This way, we make sure our products match what riders actually need and keep up with what's happening in the industry.